Social Discovery and Marketing
Bloglovin’ serves as the portal for fashion, beauty, and lifestyle content for over 10 million registered active users. The platform encourages users to discover and share their favorite content while connecting with the influencers they love, all in one place.
In 2016, I joined Bloglovin’ with the unique opportunity to help carry out a redesign of Activate, their influencer marketing platform.
Activate’s robust technology allows for Bloglovin’s 850K+ content creators the ability to partner with many of the world’s respected brands. Content creators can grow their online following and monetize their influence, while brands can reach their target audiences.
Draft Approval Process
My time at Bloglovin’ was a ride of ups and downs, but more importantly, it was one full of learning experiences. Moving on, I’m glad to be doing so a more mindful designer. To list some key takeaways:
Share work early, often, and to as many eyes as possible.
Focus. With so many things going on, you can easily get distracted. You make more progress by focusing on one thing at a time.
Have a bias for action. Think there's a better solution? Substantiate your ideas and provide visuals.
Provide valuable feedback to your team.